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Yakov Bart
April 19, 2025
Yakov Bart
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Editor's Picks
Lack of transparency on deadly romaine lettuce E. coli outbreak by the FDA criticized by Northeastern food safety expert
Lack of transparency on deadly romaine lettuce E. coli outbreak by the FDA criticized by Northeastern food safety expert
Sinners,’ Michael B. Jordan plays identical twins, but what does the movie get right and wrong about these sibling relationships?
Sinners,’ Michael B. Jordan plays identical twins, but what does the movie get right and wrong about these sibling relationships?
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Lack of transparency on deadly romaine lettuce E. coli outbreak by the FDA criticized by Northeastern food safety expert
Lack of transparency on deadly romaine lettuce E. coli outbreak by the FDA criticized by Northeastern food safety expert
Sinners,’ Michael B. Jordan plays identical twins, but what does the movie get right and wrong about these sibling relationships?
Sinners,’ Michael B. Jordan plays identical twins, but what does the movie get right and wrong about these sibling relationships?
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Yakov
Bart
Associate Professor of Marketing and Joseph G. Riesman Research Professor
Contact
y.bart@northeastern.edu
857.327.7373
Expertise
advertising effectiveness
,
behavioral targeting
,
Big data in marketing
,
Branding
,
Consumer financial decision making
,
consumer product reviews
,
COVID-19
,
Customer experience management
,
Digital marketing channels
,
digital trust
,
Exploding offers
,
Gambling
,
marketing management
,
marketing strategy
,
Mobile marketing
,
online word of mouth
,
privacy
,
social media marketing
,
user-generated content