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Yakov Bart
April 25, 2025
Yakov Bart
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The tiny ticks that cause Lyme seem to have superpowers that make them hard to kill. But you can protect yourself by following these steps
The tiny ticks that cause Lyme seem to have superpowers that make them hard to kill. But you can protect yourself by following these steps
Trialled on Tower Bridge and ready for toxic zones — Northeastern students show off their market-ready engineering products in London
Trialled on Tower Bridge and ready for toxic zones — Northeastern students show off their market-ready engineering products in London
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Yakov
Bart
Associate Professor of Marketing and Joseph G. Riesman Research Professor
Contact
y.bart@northeastern.edu
857.327.7373
Expertise
advertising effectiveness
,
behavioral targeting
,
Big data in marketing
,
Branding
,
Consumer financial decision making
,
consumer product reviews
,
COVID-19
,
Customer experience management
,
Digital marketing channels
,
digital trust
,
Exploding offers
,
Gambling
,
marketing management
,
marketing strategy
,
Mobile marketing
,
online word of mouth
,
privacy
,
social media marketing
,
user-generated content