“A central focus of the Sustainable Development Goals (SDGs) is poverty elimination. However, given that poverty is both an input and outcome of our present economic system, there appears to be a contradiction in the expectation for businesses to operationalize the SDGs. … This discussion highlights the relationship between the United Nations Global Compact as an SDG integration tool for businesses and the use of corporate social responsibility reporting and the environmental, social and governance attribution as business marketing channels to promote sustainability branding.”

Find the chapter and full list of authors in “Sustainability in Business Education, Research and Practices.”