Meet the class of 2017’s MVP entrepreneurs
Boston Globe - 05/26/2017
How many people in your college class created a product, got it into 1,000 retailers, and generated more than half a million bucks in revenue before graduation day? Johnny Fayad and Ali Kothari of Northeastern University also ran a successful campaign on the crowdfunding site Kickstarter, raising $44,000 from backers excited to get their hands on organic, vegan, gluten-free energy bars called Eat Your Coffee. (There’s the equivalent of an 8-ounce cup of coffee in each bar.) They’ve even got a fun backstory: Kothari was having trouble paying enough attention at his 8 a.m. accounting class, but was klutzy with a cup of hot coffee. So why not eat a jolt of caffeine? Fayad says they plan to continue building the company in Boston.