How to fake a shopping buzz without spending any money
BBC News - 07/02/2017
David DeSteno, a professor of psychology at Northeastern University in Boston, has spent decades researching the effects that positive emotions have on decision making and his research suggests that simply feeling grateful can change how we act.
In his Social Emotions Lab, DeSteno offered participants the choice between being given $30 immediately or $70 in three weeks’ time. When people were primed with feelings of gratitude, they were able to override the desire for instant gratification and chose the latter option.