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A delivery driver wearing a red baseball cap hands a plastic bag full of food to a customer. They are standing outside.

Apologies are not always the best policy in customer service

With mistakes like food delivery delays, an apology can backfire, impacting customer trust and revenue for businesses.
A gold-tone heart-shaped locket hangs on a gold-tone chain.

Viral jewelry maker turns college lessons into her next launch

Northeastern student Rebecca Zhao turned a TikTok trend into a jewelry business and now plans to grow it using skills from college.
A photo of two men and one woman wearing blue shirts that say "Superpower Mentors."

His brother had ADHD and an idea. He turned it into a Superpower

Northeastern University grad Max Sussman spent much of his senior year helping his neurodivergent brother start a mentoring business.
A headshot of Anjali Laddha, shown smiling in a white shirt against a blue and yellow background.

Schools in India don’t teach soft skills. This entrepreneur does 

Northeastern student Anjali Laddha won an Innovator Award for helping Indian students boost careers with AI-driven tools.

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Tara Sheth sits cross-legged on a window ledge in Northeastern's tunnel system, working on a laptop with a backpack beside her, framed by a bright red wall.