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New study led by Northeastern University researcher finds first-time investors are better off picking stocks at random
A new study co-authored by Yakov Bart, an associate professor of marketing at Northeastern, finds that first-time investors are failing to diversify their assets, and thus putting themselves at greater financial risk. These investors may be better off, he says, picking stocks at random instead. Photo by iStock

New study led by Northeastern University researcher finds first-time investors are better off picking stocks at random

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Bob Davis, a venture capitalist who co-founded search engine Lycos, urged D’Amore-McKim School of Business graduates to go the extra mile
Go the extra mile to help family, friends, and colleagues, Bob Davis, a venture capitalist who co-founded one of the internet’s first search engines, told graduates of Northeastern’s D’Amore-McKim School of Business on Wednesday. “You will be amazed at how your career will fly as people take notice,” he said. Photo by Ruby Wallau/Northeastern University

Bob Davis, a venture capitalist who co-founded search engine Lycos, urged D’Amore-McKim School of Business graduates to go the extra mile

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Northeastern University graduate Kenzie Swanhart, who promotes her recipes on QVC, has co-authored The New Newlywed Cookbook to ‘celebrate the partnership of cooking’
Northeastern graduates Kenzie Swanhart and Julien Levesquev say that their culinary partnership was built in the kitchen of a small apartment in Boston’s Fenway neighborhood. Now the duo is about to release The New Newlywed Cookbook: 100 Recipes for Every Couple to Cook Together to unite people through the joys of cooking and eating. Photo by Ruby Wallau/Northeastern University

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Northeastern University graduate Kenzie Swanhart, who promotes her recipes on QVC, has co-authored The New Newlywed Cookbook to ‘celebrate the partnership of cooking’

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When corporations respond to terror attacks with acts of kindness—and when they don’t
Special Police, Army, and other units move toward the scene in Paris suburb Saint-Denis on Wednesday, Nov. 18, 2015. Heavily armed police surrounded a suburban Paris apartment in a raid targeting the suspected mastermind of the Paris attacks. Credit: KAMIL ZIHNIOGLOU/Sipa via AP Images

BusinessArticle

When corporations respond to terror attacks with acts of kindness—and when they don’t

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Purchases made when customers are angry are more likely to satisfy them, Northeastern University research shows
New research shows that angry customers stick to their goals, which “can actually lead them to make better decisions, easier decisions, and more satisfying decisions,” says Alexander DePaoli, an associate teaching professor of marketing at Northeastern who co-authored the research.

Society & CultureArticle

Purchases made when customers are angry are more likely to satisfy them, Northeastern University research shows

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A welcoming approach to immigration leads to economic benefits, Northeastern University professor says

A welcoming approach to immigration leads to economic benefits, Northeastern University professor says

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Northeastern University’s Rae André wins 2019 David L. Bradford Outstanding Educator Award for teaching students about climate change and sustainability

Northeastern University’s Rae André wins 2019 David L. Bradford Outstanding Educator Award for teaching students about climate change and sustainability

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Multinational companies are seeking to diversify operations because of China’s trade war with the United States, says Northeastern trustee Spencer Fung

Multinational companies are seeking to diversify operations because of China’s trade war with the United States, says Northeastern trustee Spencer Fung

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Northeastern University launches a student group to pursue startup ideas in the field of financial technology

Northeastern University launches a student group to pursue startup ideas in the field of financial technology

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Northeastern professor Jamie Ladge’s book, Maternal Optimism, provides a constructive perspective for working mothers

Northeastern professor Jamie Ladge’s book, Maternal Optimism, provides a constructive perspective for working mothers

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Northeastern officially names the Khoury College of Computer Sciences in honor of Amin and Julie Khoury

Northeastern officially names the Khoury College of Computer Sciences in honor of Amin and Julie Khoury

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Economist Raghuram Rajan, author of The Third Pillar, calls for empowering local communities to restore societal balance amid tech revolution

Economist Raghuram Rajan, author of The Third Pillar, calls for empowering local communities to restore societal balance amid tech revolution

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