Piotr Sapiezynski, a research scientist at Northeastern University who specializes in testing online algorithms, said advertisers competed with one another to reach women because they dominate U.S. consumer spending. As a result, Dr. Sapiezynski said, the algorithm probably focused on highly interested, easier-to-reach men who had interacted with similar content.

“If it’s a means to an end, what is the end?” said Rébecca Kleinberger, an author of the paper and a researcher at Northeastern University, where she studies how animals interact with technology. “It does seem like there was a bias toward social activity or activity that means remaining in interaction with the caretaker.”

Written by Fred H. Lawson, a Professor of Government Emeritus at Northeastern University.

David Bau is very familiar with the idea that computer systems are becoming so complicated it’s hard to keep track of how they operate. “I spent 20 years as a software engineer, working on really complex systems. And there’s always this problem,” says Bau, a computer scientist at Northeastern University in Boston, Massachusetts.

Co-written by Joan Fitzgerald is a professor at Northeastern University School of Public Policy & Urban Affairs.

According to Brooke Foucault Welles, professor of communication studies at Northeastern University and author of You want a piece of me: Britney Spears as a case study on the prominence of hegemonic tales and subversive stories in online media, Spears’s battles are part of a larger issue of stories that emerge online, are picked up in the […]

“Looking at the summer release calendar, what we don’t see is that guaranteed box office home run,” said Steve Granelli, a professor of film and pop culture at Northeastern University. “It’s something that’s pretty indicative of the overall health of the industry.”  

Written by Dr. Adam Tomasi, a historian of 20th century social movements in the United States and the world, who recently graduated with a Ph.D. in World History from Northeastern University.

Either way, it’s not good news, said Dr. Sam Scarpino, a computational biologist and director of AI and life sciences at Northeastern University. “We now have a piece of data that suggests the risk profile is higher,” said Scarpino, who was not involved in the new study.

The installation, by the Cambridge artist Cicely Carew, is called “Rooted.” The artworks were commissioned as part of Northeastern’s ongoing public art initiative, which was launched in 2014.

It’s titled, ” For Success with AI, Bring Everyone On Board ” by David De Cremer, a professor of management and technology at Northeastern University. Cremer argues that it’s counterproductive for leaders to avoid involving rank-and-file employees in AI projects.

Around 73% of the US food supply is ultra-processed, according to a 2024 research paper by Northeastern University’s Network Science Institute, which hasn’t been peer-reviewed, and a diet high in UPFs has been linked to health conditions including cancer, type 2 diabetes, and obesity.