Kimberly
Eddleston
Schulze Distinguished Professor of Entrepreneurship and Innovation
Expertise
Kimberly Eddleston in the Press
The perks of being a team of one
“While having people with diverse skills and experience on a founding team has significant benefits, their ability to work together effectively is just as important,” explains Kimberly A. Eddleston, the Schulze Distinguished Professor of Entrepreneurship and Montoni Research Fellow at the D’Amore-McKim School of Business at Northeastern University. “They need to be compatible, trustworthy, and able to communicate.”
The Market Basket boardroom battle is a real-life ‘Succession’ saga
Kimberly Eddleston, a professor at Northeastern University who teaches courses on family-owned business management, said that the hallmarks of the show — “the family infighting, the dysfunction from brothers, cousins, siblings; that absolute discord, not learning from past mistakes” — all appear to be happening at Market Basket.
Business Insider
Boomers had Jobs. Millennials had Zuck. Where are Gen Z’s tech founders?
“In order to be the next Zuckerberg or Elon Musk, you need to be a disruptor,” said Kimberly Eddleston, a professor of entrepreneurship and innovation at Northeastern University.
Marketplace
Extending your holiday trip to work remotely has its joys … and its interrupted Zoom calls
“You know, it’s really hard to know when someone is doing something where they need silence,” said Kimberly Eddleston, a management professor at Northeastern University.
Starting A Business In Midlife? Plan Carefully And Adjust Quickly
When it comes to services that a company offers clients, Kimberly A. Eddleston, the Schulze Distinguished Professor of Entrepreneurship at Northeastern University’s D’Amore-McKim School of Business in Boston, says, “If something doesn’t make you money, but leads to what is making you money, then you keep it.”
MarketWatch
Prepare for hard times if you’re starting a business, and be brutally honest with yourself
To maintain a separation between business and personal finances, Kimberly A. Eddleston, the Schulze Distinguished Professor of Entrepreneurship at Northeastern University’s D’Amore-McKim School of Business in Boston, urges owners of startups to sign company bills with not only their name, but add their title in the business.
How Older Adults Can Use Social Media To Market Startup Businesses
Kimberly A. Eddleston, the Schulze Distinguished Professor of Entrepreneurship in the D’Amore-McKim School of Business at Northeastern University in Boston, said social media is a good tool for small businesses to stay “top of mind” with customers. “Social media is a great way to stay relevant,” she said. “It should be used as a strategic marketing […]
MarketWatch
A guide for new entrepreneurs on marketing your startup with social media
Kimberly A. Eddleston, the Schulze Distinguished Professor of Entrepreneurship in the D’Amore-McKim School of Business at Northeastern University in Boston, said social media is a good tool for small businesses to stay “top of mind” with customers.
Lessons From Succession for Non-billionaire Families
This contrast makes Succession a compelling case study for Kimberly Eddleston, a Northeastern University entrepreneurship professor who uses the show, along with works such as The Godfather, Bob’s Burgers, and Empire, in her teaching on family businesses. She’s also a consultant to family-run companies and a board member of several of her own family’s businesses, so she is part researcher, […]
‘Succession’s’ Family Business Drama Hits Close to Home for Some Fans
Kimberly Eddleston uses “Succession” as a teaching tool in her Northeastern University course called Examining Family Business Through Film. She says the show is a case study in how some founders feel entitled to run their companies until they die, and how some potential successors feel unworthy to take over.




