Expertise
Alexandra Roberts in the Press
The Independent
Two weight-loss drugmakers in legal battle over which is most effective in helping users shed pounds
Alexandra Roberts, a professor at Northeastern University’s School of Law, told Reuters that potential damages could be significant given the market size, though any financial penalty may be limited by how recently the higher Wegovy dosage entered the market.
Novo sues Lilly, claiming misleading ads in weight-loss drug battle
Damages could be significant given the size of the market for these drugs if Novo can prove Lilly’s additional profits or its own lost profits tied to the deceptive ad campaign,” Professor Alexandra Roberts of Northeastern University’s School of Law said in an email.
When Does Data Expire? A Novo Nordisk Lawsuit Against Eli Lilly Is About to Find Out
Alexandra Roberts, an advertising-law professor at Northeastern University, says consumers are likely to remember the large numbers rather than the clinical limitations.
2 candidates, 1 logo: This Alaska Senate race just made design theft its No. 1 issue
Simply adding your name to a ballot is unlikely to meet the legal definition of commercial use or trademark infringement, says Alexandra J. Roberts, a professor of law and media at Northeastern University School of Law.
WWD
Drag Performer and Climate Activist Pattie Gonia Airs Dispute With Patagonia
Alexandra Roberts, faculty director for Northeastern University’s School of Law’s Center for Law, Information & Creativity, noted that Patagonia is not seeking to get Pattie Gonia to relinquish her stage name, but “only to avoid any commercial use of her name that creates a likelihood of confusion or dilution.”
The Free Press
This Company Was an American Success Story. Until MAHA Influencers Sank It.
Alexandra Roberts, a professor of law and media at Northeastern University, said there are few examples of the Lanham Act being used to hold influencers accountable for what they post and say online.
The Athletic
Is Caleb Williams the real ‘Iceman’? Or does nickname belong to Gervin and others?
But that might not matter either, according to Alexandra Roberts, a trademark expert and professor of law and media at Northeastern University School of Law.
From watches to pet clothing: Inside Trump airport trademark applications
This could include fonts, logos and the size of Trump’s name on the front of the airport, said Roberts, a Northeastern University law professor.
The SYRN Call of Oddly Spelled Brand Names
Alexandra Roberts, a professor of law and media at Northeastern University in Boston, said that brand names — called marks, in legalese — have to fulfill certain criteria in order to be deemed explicitly distinctive, rather than descriptive, by the U.S. Patent and Trademark Office.
The Verge
Operation Bluebird wants to reclaim Twitter’s ‘abandoned’ trademarks for a new social network
Alexandra Roberts, a professor of law and media at Northeastern University School of Law, tells The Verge that Operation Bluebird has a “solid argument” that X has abandoned the rights to the Twitter marks.
