3Qs: Queen of Daytime TV relinquishes throne — for now
After dominating daytime television for 25 years, Oprah’s beloved talk show ends today, allowing her to focus on her new cable channel, OWN. For years, she recommended books and products, gave away gifts, trips and cars, and connected with audiences and home viewers in a uniquely personal way. Here, Bill Lancaster, a lecturer in communication studies and 20-year veteran of television production, discusses how Oprah defined the daytime slot and affected her viewers.
