Many retailers and CEOs are facing difficult decisions amid a politically charged environment and mounting pressure to drop Trump products. Here, two Northeastern business professors examine the impact of boycotts and social media backlash as well as how companies and top executives react to social influence.
The release of nearly 20,000 Democratic National Committee emails by Wikileaks on Friday created havoc within the party and forced the resignation of DNC head Debbie Wasserman Schultz. Rumors of Russia’s alleged involvement in the data breech added further intrigue to the story. We asked three Northeastern experts to weigh in on how the data dump will impact the election, the voting process, and the cybersecurity of political parties.