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Racial diversity in TV commercials can backfire if not seen as genuine, new study finds
A person lounging in an inflatable pool on the screen

Society & CultureArticle

Racial diversity in TV commercials can backfire if not seen as genuine, new study finds

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Ads for sports betting have been more effective than the original cigarette campaigns, Northeastern expert says
Silhouette of two people looking at a sports betting ad

HealthArticle

Ads for sports betting have been more effective than the original cigarette campaigns, Northeastern expert says

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There are ways to increase your payout in $1.2 billion Powerball lottery, expert says

Society & CultureArticle

There are ways to increase your payout in $1.2 billion Powerball lottery, expert says

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What do this year’s record-setting Black Friday and Cyber Monday tell us about how consumers are feeling in this economy?
credit card resting on a macbook laptop

World NewsArticle

What do this year’s record-setting Black Friday and Cyber Monday tell us about how consumers are feeling in this economy?

Headshot of Tanner Stening
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Netflix is cracking down on password-sharing. Will it work?

BusinessArticle

Netflix is cracking down on password-sharing. Will it work?

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Adidas bared it all in a new ad campaign. Who does it support?
cell phone displaying adidas sports bra web page

Society & CultureArticle

Adidas bared it all in a new ad campaign. Who does it support?

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Washington’s NFL team unveiled a top-to-bottom makeover. Will it translate into on-field success?

SportsArticle

Washington’s NFL team unveiled a top-to-bottom makeover. Will it translate into on-field success?

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An animation student — and three-time novelist
Smiling student

Arts & EntertainmentArticle

An animation student — and three-time novelist

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It’s cuddles—not controversy—for many Super Bowl advertisers this year

SportsArticle

It’s cuddles—not controversy—for many Super Bowl advertisers this year

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How has COVID-19 transformed the ‘forgotten front line’ of hotel, grocery, and restaurant workers?

Society & CultureArticle

How has COVID-19 transformed the ‘forgotten front line’ of hotel, grocery, and restaurant workers?

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Here’s why COVID-19 panic makes you want to stock up on toilet paper

Here’s why COVID-19 panic makes you want to stock up on toilet paper

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How should investors deal with market volatility caused by COVID-19? (Spoiler: Wait it out.)

How should investors deal with market volatility caused by COVID-19? (Spoiler: Wait it out.)

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