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Will the phenomenon of Swiftonomics bring extra Super Bowl 2024 revenues?
Taylor Swift cheering with her arms up while standing next to Donna Kelce watching the Kansas City Chiefs receive a trophy.

BusinessArticle

Will the phenomenon of Swiftonomics bring extra Super Bowl 2024 revenues?

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Is AI killing the social media star?
iPhone displaying the Instagram account of Miquela, an AI generated social media influencer.

NGN Magazine
Is AI killing the social media star?

Headshot of Cesareo Contreras
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Do boycotts against McDonald’s and Starbucks work? They can, just not for the reason you might think
People eating in a McDonalds restaurant under the yellow M logo.

BusinessArticle

Do boycotts against McDonald’s and Starbucks work? They can, just not for the reason you might think

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Northeastern entrepreneurs make fashion statement by connecting unique designer brands with consumers
two students wearing white shirts, one sitting on the left and one standing on the right

Northeastern entrepreneurs make fashion statement by connecting unique designer brands with consumers

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The human era of business

The human era of business

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