What’s a “Marketing Plan”?
Medium - 02/28/2020
Bruce Clark is an Associate Professor of Marketing at the D’Amore-McKim School of Business at Northeastern University.
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After two major earthquakes rocked the state, is California ready for ‘the Big One’?
Two powerful earthquakes shook Southern California in back-to-back days last week, stoking fear among residents that a major earthquake isn’t far off. Jerome F. Hajjar, a professor of civil and environmental engineering at Northeastern, says it’s not a matter of if California will experience a huge, devastating earthquake, but when. And only some of the buildings in the state are prepared to withstand such a quake, he says.
- by Molly Callahan July 9, 2019
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Are lifelong learning savings accounts the answer to bridging the skills gap in the age of artificial intelligence?
Creating lifelong learning accounts could make it easier for employees to pay for their own education and training as economies around the world undergo the transformative move to automation. A new global survey conducted by Northeastern University and Gallup shows strong support for a program that would make it easier for employees to pay for the training they need.
- by Khalida Sarwari July 9, 2019
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