How Covid-19 Is Shaping The Future Of Innovation
Forbes - 01/06/2021
Innovation initiatives after the Covid-19 crisis, however, are likely to prioritize quality ahead of speed. First-movers enjoy less of an advantage in times of rapid change. “Gradual evolution in both technology and markets provides first movers with the best conditions for creating a dominant position that is long lasting,” point out Fernando Saurz and Gianvito Lanzolla, professors at Northeastern University and London Business School, respectively.