Could deflategate suspension impact Brady’s endorsements?
Fox 25 - 05/12/2015
Some say Brady may take a hit to his brand, which currently has an estimated net worth of $120 million. The quarterback has at least a half dozen endorsement deals, including Under Armor and Wheaties.
Dan Lebowitz, the Executive Director of the Center for the Study of Sports in Society at Northeastern University, says that although the scandal may hurt Brady, it won’t define him.
Lebowitz says that as long as Brady stays in New England, it’s likely he won’t have anything to worry about, as most fans say they’re standing by their quarterback.