Find coverage of Northeastern University in the press.
Consumers don’t want a personalized experience
The negative effect–remembering that you were creeped out and sharing that you were creeped out–is intensified when creepy ads become intrusive or annoying. As a recent joint study conducted by Microsoft and Northeastern University concluded: “the practice of running annoying ads can cost more money than it earns, as people are more likely to abandon sites on […]
Variety
Why the Trump factor makes picking a debate moderator a delicate job
“More attention than ever is focused on the moderators — unfairly, in many cases — and there is a lot more ‘working the refs’ in advance of the debates than there used to be in the past,” said Alan Schroeder, professor at Northeastern University and author of “Presidential Debates: Risky Business on the Campaign Trail.” […]
Trump banning reporters echoes Nixon, China
Banning the Washington Post from covering his campaign rallies isn’t just a sign of Donald Trump’s distrust of the press. Reporters are an early warning system. History shows that politicians who turn against the media and cut off their access don’t stop there. Remember Richard Nixon. Nixon made no bones about it — he hated […]
The ACLU Is Suing For The Right To Uncover Online Discrimination
In December, three Harvard researchers released a paper that showed the vacation rental site Airbnb can be a racist place, where people with black-sounding names like Lakisha or Rasheed have a harder time getting a booking than a Brent or Kristen. How did they uncover this bias? They set up 20 fake profiles and sent […]
How to eliminate mass killers — it’s common sense
My tongue is firmly planted in my cheek, yet this is no joke. On April 15, 2013, two Muslim brothers killed three spectators (and later, a police officer) near the finish line of the annual Boston Marathon. On December 2, 2015, two Muslim terrorists murdered 14 fellow employees as they were enjoying a company party […]
KPCC
Five tips for coping with college stress
This time of year is especially high pressure with essay deadlines and exam prep, so burnout expert Kristen Lee Costa, Ed.D. conducted qualitative research to find the best coping mechanisms for the students she studied. Without them, students’ work can suffer. In her research, Costa found five key lessons to keep in mind when dealing […]
Pacific Standard
Fast food companies are breaking their own pledges about how they advertise to kids
Have McDonald’s and Burger King lived up to their promise? Not at all, argues a new study, published last week in the journal PLoS One. A team of researchers from Dartmouth University’s medical school and Northeastern University’s law school analyzed Burger King and McDonald’s TV ads that aired over a year between 2009 and 2010. […]
3 ways businesses are addressing inequality in emerging markets
Last year, the World Bank added a new mission to its original goal of reducing poverty:boosting shared prosperity. The change reflects the state of today’s world: the fraction of the global population in extreme poverty, defined as those earning less than $1.25 per day, has dropped to 12% from 36% in 1990. Yet income inequality […]
WGBH
What’s next for Howie Carr?
At the bottom of Howie Carr’s column in today’s Boston Herald is this: “Howie will be back on the radio Monday at 3 p.m.” SinceCarr had just been released from WRKO (AM 680), I figured he was going to do at least a temporary stint at the Herald’s Internet radio station — maybe even with […]
US unemployment: A long-term trap
Lalanya Tevyaw has been looking in vain for a job since last June, when she lost her $2,500-a-month position at a recycling scrapyard. Her dream is to operate excavators and other heavy machinery – “I’m not a sissy girl, I’m not an office person”, she jokes – and has just finished a six-week intensive training […]
Bloomberg Businessweek
The surprising reason we pay for a stranger’s coffee
Last December, more than 1,000 customers at a Starbucks drive-thru window in Newington, Conn., did something irrational. They paid for the order of the person behind them in line. The money-saving move would be to break the chain: Gratefully acknowledge that the person ahead of you in line paid for your order, then drive off […]
Boston Magazine
What it takes to preserve the Boston Marathon Memorial
Since January, Nancy Marche has been sorting and sifting through the memorials that were carefully laid down at Copley Square last year for the victims of the Boston Marathon bombings. But even after all of these months looking at the items, she manages to discover new, heartfelt messages tucked away on the sides of the […]